Launch where your audience talks, then keep the conversation going.
Spread the Word is a community marketing assistant for founders and small teams launching products: it finds your audience and drafts posts you approve. Your own Claude Code, Codex or OpenCode does the research and writing on your computer; nothing is posted until you approve it.
1,000 free credits every month. No card required. Your agent runs on your own machine.Built for product launches
A launch is when your audience is most likely to notice you, and when it is easiest to break a community’s rules by accident. Spread the Word prepares the work beforehand, keeps launch day on schedule and stays with the conversation afterwards.
Before the launch
Your agent finds the communities where your audience talks and summarises each one’s rules on self-promotion. Pick launch directories from the catalogue to get a launch kit for each, and ask for early-adopter offers within limits you set.
On launch day
Approved posts are scheduled for the time you choose. Platforms with an API publish on time; for Product Hunt, Show HN and directories you get the text, a checklist and the page to open. Redirect links show which places send visitors.
After the launch
Replies are tracked, negative or urgent ones are flagged straight away, and your agent drafts the follow-ups. Once the launch is over, keep turning up in the threads where people ask about your category.
What Spread the Word does
Finds where your audience talks
Subreddits, forums, launch directories, Q&A sites and social feeds, each scored for fit and summarised with its own rules on self-promotion.
Drafts you approve, word for word
Replies, questions, articles, launch listings and maker comments written in each persona’s voice from facts you control. Edit inline, approve, or decline in a keystroke.
Follows every conversation
Tracks replies to everything you post, flags negative turns early and drafts the follow-up, so no thread goes quiet on you.
Your agent does the thinking
Connect your own Claude Code, Codex or OpenCode, with any model. It researches and writes on your machine; Spread the Word handles scheduling, posting and tracking.
Built to keep accounts healthy
Disclosure by default, pacing per account, community rules checked before anything is posted, and no vote or sock-puppet features. Ever.
Learns what works
Engagement and clicks by place, persona and format feed back into what your agent suggests next.
Who Spread the Word is for
Founders, indie hackers and small product teams who market their own products in online communities, especially when they are launching something new.
Not for: agencies running many client accounts, anyone buying votes or engagement, and high-volume posting.
- Your own agent does the thinking. Drafts are written by Claude Code, Codex or OpenCode on your machine, with your own subscription or model; Spread the Word’s servers run no AI models.
- Built around community rules: disclosure on by default, pacing per account, and checks against each place’s rules before anything is posted.
- No voting, boosting or sock-puppet features, and only one of your personas per thread.
- You approve every post, apart from autopilot rules you choose to switch on for low-risk items.
Questions about Spread the Word
No. Every draft waits for your approval. The only exception is autopilot, which is off by default and, when you switch it on for a project, covers only low-risk kinds such as thank-you replies, with an undo window.
Yes. Choose from a catalogue of 12 launch directories, such as Uneed, DevHunt, BetaList and Peerlist Launchpad, and your agent drafts a launch kit for each: listing copy, tagline, FAQ answers, gallery captions, a launch-day maker comment and a checklist of the directory’s current requirements. Launch posts for Product Hunt, Show HN and the communities you have approved are drafted like any other post. You submit directory listings and Product Hunt and Hacker News posts yourself, approved items can be scheduled for the time you choose, and replies are tracked so you can follow up while the launch is live.
Your own Claude Code, Codex or OpenCode command-line tool, run on your team’s computers by Steady Circuit’s scx, with any model it supports. OpenCode also runs models you host yourself (Ollama, LM Studio, vLLM or llama.cpp). Spread the Word’s servers do not call any AI models; your own subscription or hardware pays for the reasoning.
No. Without credentials, Spread the Word shows you the text and a checklist, you post it yourself, and you paste the link so replies can be tracked. Connecting an account lets it publish through the platform’s official API where one exists.
Encrypted with AES-256-GCM using a key for your account, which is itself encrypted with a master key held in a separate secrets store. Credentials are decrypted only at the moment of publishing and are never shown again in the app or returned by the API.
Spread the Word is designed to follow community rules: it discloses your affiliation, paces posting, and warns when a place restricts self-promotion. It cannot guarantee a community will welcome a post, so read each place’s rules. Reddit publishing uses your own Reddit app, and Hacker News is always posted by you.
Every account gets 1,000 free credits a month with no card. Publishing through an API costs 10 credits, a post you make yourself costs 5, and tracking costs 1 credit for each day an item is checked for replies (7 or 8 days over its first month). Agent work and sandbox mode are free. Top-ups start at £5 for 10,000 credits.